• clear business concept
• business name

• logo shift
• added watermark for proprietary images
• secure area for viewing proofs
• visitor oriented structure
• basic search engine optimization
• aligned site behavior with proprietor's customer service style

The Text Doctor

• upgraded site interface

• created standardized logo and branding practices from 4 variations of logo in use
• designed web site from scratch to mirror proprietor's customer service style
• basic search engine optimization for local region
• emphasized great photography without compromising text content

• web site built in two stages to accommodate quick ramp up for new company launch
• matched the web site to the chosen themes and colors of the new studio
• a clear company voice for the new studio conveying details simply

• login area for retailers
• different display of same products for retailers and customers
• custom administrative area for managing web site store content
• basic search engine optimization
• no more than three clicks to purchase

• dual branding of service and facility
• focused message for a very specific customer
• strong copy writing
• great photography edited to draw attention